Troy Simpson helps founders navigate the sale of their business, guiding them through one of the most significant decisions of their lives. He focuses on making the process approachable and rewarding, ensuring founders understand their options and feel confident in their next steps. With a background in private equity, he has experience investing in software and service-based businesses, giving him a strong financial foundation to support sellers through complex transactions.

Troy was drawn to M&A for its impact on entrepreneurs and their families, particularly those running smaller, family-owned businesses. Beyond finance, his lifelong passion for writing and music has shaped his creative and personable approach to building relationships. He enjoys developing outbound strategies that connect with founders in meaningful ways, setting the stage for successful deals from the very first conversation.

For Troy, the most fulfilling part of his work is collaborating with a team that shares a mission—creating life-changing exits for founders. Outside of work, he’s a dedicated musician who has played classical piano, jazz, and guitar, and spends much of his free time writing and playing music. A lifelong Boston Red Sox fan, he knows that patience, strategy, and resilience are key to long-term success—whether in baseball, music, or M&A.